What happens when AI stops being a tool and starts being the strategy? That’s the question at the centre of the second episode of The Human Side of Innovation, InnoWave’s podcast on the people and mindsets shaping the digital landscape.
In this episode, Andreia Mitreiro, CEO of Your Trend, sits down with René Bohnsack, Full Professor of Strategy and Innovation at Católica Lisbon School of Business and Economics and author of The AI Strategy Playbook: From Zero to 100. Together, they unpack the gap between AI hype and AI execution, why so many organisations remain stuck in pilot mode, and what leaders need to rethink once AI moves from experiment to operating model.
